A Curated Showcase of Projects
Featuring works by
Nayha Jehengir Khan, Sarah Rajper,
Faqeha Nadeem, Tehreem Zafar and Sadeah Qazi
"Facing the Facades"
Exhibition 1.0
Curated & Conceptualised by A.T.Sherak
Our inaugural exhibition (2019) brought together five emerging female artists to explore mental health through the intimacy of self-portraiture. Each work offered a distinct visual interpretation of inner emotional experience, inviting audiences to sit with the complexity, vulnerability, and resilience that mental health rarely makes visible.
The exhibition was accompanied by the launch of A-Z Express!, an illustrated book on mental health authored by A.T. Sherak and illustrated by Abdal Mufti.
The programme also featured a screening of Inheritance (2019), a short film by Marya Javed exploring depression and the dark realities of close relationships. The screening was followed by two rounds of panel discussion with all the artists, moderated and facilitated by Shanasa founder Tabrez Sherak, opening the themes of the exhibition into shared conversation with the audience.
A-Z Express: E-Book, Published by Shanasa
Hover over book cover to know more ↓
and lived experience. Through hybrid artistic practices, we create experiences that foster reflection and conversation around personal and social narratives.
A.T.Sherak
A Curated Showcase of Projects
Featuring works by
Nayha Jehengir Khan, Sarah Rajper,
Faqeha Nadeem, Tehreem Zafar and Sadeah Qazi
"Facing the Facades"
Exhibition 1.0
Curated & Conceptualised by A.T.Sherak
Featuring works by Nayha Jehengir Khan,
Sarah Rajper, Faqeha Nadeem, Tehreem Zafar
and Sadeah Qazi
"Facing the Facades"
Exhibition 1.0
Curated & Conceptualised by A.T.Sherak
Our inaugural exhibition (2019) brought together five emerging female artists to explore mental health through the intimacy of self-portraiture. Each work offered a distinct visual interpretation of inner emotional experience, inviting audiences to sit with the complexity, vulnerability, and resilience that mental health rarely makes visible.
The exhibition was accompanied by the launch of A-Z Express!, an illustrated book on mental health authored by A.T. Sherak and illustrated by Abdal Mufti.
The programme also featured a screening of Inheritance (2019), a short film by Marya Javed exploring depression and the dark realities of close relationships. The screening was followed by two rounds of panel discussion with all the artists, moderated and facilitated by Shanasa founder Tabrez Sherak, opening the themes of the exhibition into shared conversation with the audience.
Our inaugural exhibition (2019) brought together five emerging female artists to explore mental health through the intimacy of self-portraiture. Each work offered a distinct visual interpretation of inner emotional experience, inviting audiences to sit with the complexity, vulnerability, and resilience that mental health rarely makes visible.
The exhibition was accompanied by the launch of A-Z Express!, an illustrated book on mental health authored by A.T. Sherak and illustrated by Abdal Mufti.
The programme also featured a screening of Inheritance (2019), a short film by Marya Javed exploring depression and the dark realities of close relationships. The screening was followed by two rounds of panel discussion with all the artists, moderated and facilitated by Shanasa founder Tabrez Sherak, opening the themes of the exhibition into shared conversation with the audience.
Tap book to know more ↓
A-Z Express: E-Book, Published by Shanasa
and lived experience. Through hybrid artistic practices, we create experiences that foster reflection and conversation around personal and social narratives.
A.T.Sherak
A-Z Express: E-Book, Published by Shanasa
and lived experience. Through hybrid artistic practices, we create experiences that foster reflection and conversation around personal and social narratives.
A.T.Sherak
Hover over book cover to know more ↓
A Curated Showcase
of Projects
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Tools: Blackmagic Camera, Audio Mixers, Sennheiser, Lights and Modifiers, Adobe Creative Suite, Social Media
Talk To Me - A short 6-episode web series around Mental Health, set in a therapist's office, presenting seven stories depicting the emotions, circumstances & conflicts that make up & contribute to an individual's mental health. Available on YouTube.
Role: Director, Writer and Editor
Tools: Blackmagic Camera, Audio Mixers, Sennheiser, Lights and Modifiers, Adobe Creative Suite, Social Media
Talk To Me - A short 6 Episode webseries around Mental Health, set in a therapist's office, presenting seven stories depicting the emotions, circumstances & conflicts that make up & contribute to an individual's mental health. Available on YouTube.
Role: Film Programming
Tools: FilmFreeway, Google Workspace, SM Analytics
Conducted pre-selection from 70+ global film submissions for the UK's largest independent film festival, Raindance. Coordinated with participants worldwide while working closely with the Senior Programmer and festival team.
Role: Creative Producer, Digital Media and Events
Tools: Zoom, Adobe CS, Canva, Airtable, CRM, CMS
At SIE (UK), produced 60+ educational podcasts (link 1 | link 2), generating 100K+ downloads and boosting global engagement. Delivered 50+ webinars and training events, overseeing tech setup, scheduling, moderation and editing. Created 25+ on-demand videos viewed by 50k+ attendees, featuring expert speakers and clear narratives. Streamlined production workflows across EMEA, the US, and Australia for consistent, on-brand content delivery.
Role: Digital Content Management, Design and Strategy
Tools: Adobe Creative Suite, Da Vinci Resolve, Canva, Google Analytics, Notion, SEMrush, HubSpot, Drupal
By leveraging my expertise in motion graphics, videography, and photography, I develop dynamic digital assets, including social media content, promotional videos, and branded visual materials, that captivate audiences and strengthen brand identity across platforms.
Role: Author, Researcher, Designer
Tools: MS Office, InDesign, Social Media
By applying my training in mental health counselling and supporting over 150 individuals, I conceptualised, authored, and designed this e-book (illustrations by Abdal Mufti). Published while I was in Pakistan, it includes Urdu keywords for accessibility, though the content is entirely in English.
A-Z Express! offers a compassionate exploration of complex emotions, thoughts, and behaviors, redefining them beyond societal misconceptions. Through a carefully curated glossary, it highlights natural, multi-layered reactions often misjudged as “abnormal” or disruptive. Instead of pathologizing these experiences, the book fosters empathy and understanding, encouraging an inclusive perspective on mental health. Ultimately, this work challenges stigma by promoting open dialogue and a more compassionate recognition of the human experience.
Role: Curated, Conceptualised and Organised the First Mental Health Art Exhibition in Pakistan
An art exhibition in 2019, titled "Facing the Facades" showcased the work of local Pakistani artists, depicting self-portraits and their self-expressions of Mental Health.
Role: Film Programming
Tools: FilmFreeway, Google Workspace, Social Media Analytics
Conducted pre-selection from 70+ global film submissions for the UK's largest independent film festival, Raindance. Coordinated with participants worldwide while working closely with the Senior Programmer and festival team.
Role: Video Editor of Behind The Scenes Episodes
Tools: Adobe Creative Suite,Da Vinci Resolve
Yaar Julahay aired on ZEE theatre and national television in India- IMDb. Directed by: Sarmad Khoosat and Kanwal Khoosat
Role: Content and Digital Communications Consultant
Tools: Adobe Creative Suite, WordPress, Google Analytics, LinkedIn, Squarespace, MS office, G-Suite
Led the redevelopment and rebranding of the Rights Evaluation Studio website, integrating a digital-first marketing strategy from concept to execution; created a user-friendly platform with a cohesive brand identity. Focused on participatory design and human rights values to showcase services, mentoring, and resources for human rights organisations.
Roles: Line Producer | AD & Asst. Producer
Managed production logistics, marketing assets, casting, schedules, vendor negotiations, agency partnerships, as well as health and safety compliance on set.
Role: Director, Writer and Editor
Tools: Sony SLR Camera, Audio Mixers, Sennheiser, Lights and Modifiers, Adobe Creative Suite, Social Media
Mental Note - A slice-of-life award-winning short film depicting a non-communicative family dynamic that may have stood the test of time but at the expense of a true connection, understanding and depth. Winner Best First-Time Director, including awards and features in 6 international film festivals. Now available on YouTube.
Roles: Varied Roles i.e. Line Producer, Asst. Director, Asst. Producer
Managed production logistics, marketing assets, casting, schedules, vendor negotiations, agency partnerships, as well as health and safety compliance on set.
Role: Creative Producer, Digital Content and Communication
Tools: Adobe Creative Suite, Google Analytics, YouTube, Meta Ads, SEMrush, Notion, Zoom, Teams
A variety of podcasts and informative videos featuring notable global experts and mentors on gender inequality, gender-based violence, human rights, digital learning, and women's social and financial empowerment.
Role: Creative Producer, Digital Media and Events
Tools: Zoom, Adobe Creative Suite, Canva, Airtable, CRM, CMS
At SIE (UK), produced 60+ educational podcasts (link 1 | link 2), generating 100K+ downloads and boosting global engagement. Delivered 50+ webinars and training events, overseeing tech setup, scheduling, moderation and editing. Created 25+ on-demand videos viewed by 50k+ attendees, featuring expert speakers and clear narratives. Streamlined production workflows across EMEA, the US, and Australia for consistent, on-brand content delivery.
Role: Director, Writer and Editor
Tools: Sony SLR Camera, Audio Mixers, Sennheiser, Lights and Modifiers, Adobe Creative Suite, Social Media
Mental Note - A slice-of-life award-winning short film depicting a non-communicative family dynamic that may have stood the test of time but at the expense of a true connection, understanding and depth. Winner Best First-Time Director, including awards and features in 6 international film festivals. Now available on YouTube.
Role: Creative Producer, Digital Content and Communication
Tools: Adobe Creative Suite, Google Analytics, YouTube, Meta Ads, SEMrush, Notion, Zoom, Teams
A variety of podcasts and informative videos featuring notable global experts and mentors on gender inequality, gender-based violence, human rights, digital learning, and women's social and financial empowerment.
Role: Content Management, Design and Strategy
Tools: Adobe Creative Suite, Da Vinci Resolve, Canva, Google Analytics, Notion, SEMrushm, HubSpot, Drupal
By leveraging my expertise in motion graphics, videography, and photography, I develop dynamic digital assets, including social media content, promotional videos, and branded visual materials, that captivate audiences and strengthen brand identity across platforms.
Role: Author, Researcher, Designer
Tools: MS Office, InDesign, Social Media
By applying my training in mental health counselling and supporting over 150 individuals, I conceptualised, authored, and designed this e-book (illustrations by Abdal Mufti). Published while I was in Pakistan, it includes Urdu keywords for accessibility, though the content is entirely in English.
A-Z Express! offers a compassionate exploration of complex emotions, thoughts, and behaviors, redefining them beyond societal misconceptions. Through a carefully curated glossary, it highlights natural, multi-layered reactions often misjudged as “abnormal” or disruptive. Instead of pathologizing these experiences, the book fosters empathy and understanding, encouraging an inclusive perspective on mental health. Ultimately, this work challenges stigma by promoting open dialogue and a more compassionate recognition of the human experience.
Role: Curated, Conceptualised and Organised the First Mental Health Art Exhibition in Pakistan
An art exhibition in 2019, titled "Facing the Facades" showcased the work of local Pakistani artists, depicting self-portraits and their self-expressions of Mental Health.
Role: Content and Digital Communications
Tools: Adobe Creative Suite, WordPress, Google Analytics, LinkedIn, Squarespace, MS office, G-Suite
Led the redevelopment and rebranding of the Rights Evaluation Studio website, integrating a digital-first marketing strategy from concept to execution; created a user-friendly platform with a cohesive brand identity. Focused on participatory design and human rights values to showcase services, mentoring, and resources for human rights organisations.
Role: Video Editor - Behind The Scenes Episodes
Tools: Adobe Creative Suite, Da Vinci Resolve
Yaar Julahay aired on ZEE theatre and national television in India- IMDb. Directed by: Sarmad Khoosat and Kanwal Khoosat
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